Why We Don't Work on Retainers
Traditional agency retainers are a misalignment of incentives baked into the industry. When an agency gets paid the same whether your sales rise or fall, why would they ever lose sleep over your growth?
Read morePinstorm — Marketing Agency That Puts Its Skin In The Game
The marketing firm with skin in the game.
We were one of the first firms in the world to work on a pay-for-performance basis. Not just for digital, but on traditional media as well.
Skin in the game
We work on a variable fee or revenue share. Sometimes, we even pay for the media and production.
Revenue growth focused
We dont care for likes, comments and vanity metrics. What matters is your revenue and income growth.
Your marketing department
Think of us as your Marketing Department that works on a variable cost basis.
Some of our beliefs
Marketing: too much bullshit, too little science.
Marketing Bullshit vs Marketing Science
There's a massive difference between spending on brand awareness with no accountability and running campaigns where every dollar is tracked to revenue.
Read moreThe Only Marketing That Works Is the Kind That Pays
Outcome-based marketing isn't a niche approach. It's the only approach that makes logical sense if you're serious about growth.
Read moreSome of our outcomes
Do good work, make money together. What's not to love?
How We 10x'd a D2C Brand's Revenue in 18 Months
We took equity and revenue share, chose to deploy our own media budget on this one, and scaled them 10x in 18 months.
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The E-commerce Play: $240K to $2M in 12 Months
Full-funnel ownership applied to an established but stagnant e-commerce player. We owned the outcomes.
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SaaS GTM That Actually Worked
Product-led growth combined with performance marketing for a B2B SaaS — every dollar tracked to revenue.
Read case studyCommon questions
Frequently asked
How does Pinstorm charge for its work?
Pinstorm charges no retainer and no upfront fee. We take a percentage of incremental revenue generated, an equity stake in the business, or a combination of both. We only get paid when you grow.
What industries does Pinstorm work with?
Pinstorm works with D2C consumer brands, B2B SaaS, fintech, e-commerce, hospitality, and education. The single requirement is a brand willing to share revenue upside in exchange for full marketing accountability.
What does 'skin in the game' mean in marketing?
Skin in the game means Pinstorm's compensation is tied to measurable revenue results — and, decided case by case, Pinstorm may also invest its own team's time or the third-party media costs. If the campaign fails, we earn little or nothing, and whatever we chose to invest is lost. That alignment is the model.
What is outcome-based marketing?
Outcome-based marketing is a model where the agency's fee is tied to business results — revenue growth, customer acquisition, or ROAS — rather than hours worked or media placed. Pinstorm has operated this way since 2004.
Does Pinstorm work with startups?
Selectively. Pinstorm prefers businesses where it sees a clear, direct path to earning $10,000 or more per month from the engagement — usually meaning proven revenue and product-market fit — so the model may not be suitable for early-stage startups. Where Pinstorm does take on a younger company, it may structure the engagement around an equity stake.