Why We'll Never Charge a Retainer
Traditional agency retainers are a misalignment of incentives baked into the industry. When an agency gets paid the same whether your sales rise or fall, why would they ever lose sleep over your growth?
Read moreThe marketing firm with skin in the game.
We were one of the first firms in the world to work on a pay-for-performance basis. Not just for digital, but on traditional media as well.
We work on a variable fee or revenue share. Sometimes, we even pay for the media and production.
We dont care for likes, comments and vanity metrics. What matters is your revenue and income growth.
Think of us as your Marketing Department that works on a variable cost basis.
Some of our beliefs
Traditional agency retainers are a misalignment of incentives baked into the industry. When an agency gets paid the same whether your sales rise or fall, why would they ever lose sleep over your growth?
Read moreThere's a massive difference between spending on brand awareness with no accountability and running campaigns where every dollar is tracked to revenue.
Read moreOutcome-based marketing isn't a niche approach. It's the only approach that makes logical sense if you're serious about growth.
Read moreSome of our outcomes
We took equity and revenue share, deployed our own media budget, and scaled them 10x in 18 months.
Read case studyFull-funnel ownership applied to an established but stagnant e-commerce player. We owned the outcomes.
Read case studyProduct-led growth combined with performance marketing for a B2B SaaS — every dollar tracked to revenue.
Read case studyCommon questions
Pinstorm charges no retainer and no upfront fee. We take a percentage of incremental revenue generated, an equity stake in the business, or a combination of both. We only get paid when you grow.
Pinstorm works with D2C consumer brands, B2B SaaS, fintech, e-commerce, hospitality, and education. The single requirement is a brand willing to share revenue upside in exchange for full marketing accountability.
Skin in the game means Pinstorm invests its own capital alongside clients — paying for media spend upfront and earning compensation only on measurable revenue results. If the campaign fails, we lose money. That alignment is the model.
Outcome-based marketing is a model where the agency's fee is tied to business results — revenue growth, customer acquisition, or ROAS — rather than hours worked or media placed. Pinstorm has operated this way since 2004.
Yes, if the startup has product-market fit and is ready to scale. Pinstorm typically takes an equity stake in early-stage clients in lieu of fees, making it one of the few marketing firms that will invest in a startup rather than bill it.