We do not pay for any 'earn-from-home digital marketing tasks'. Fraudsters are calling thousands and pretending to be us. They'll soon scam you. Report them to the cops. We offer no such jobs, never have, never will.

Pinstorm

Somebody got rich off your marketing budget. It should have been you.

Your budget should create value for your business before it creates income for your agency. We tie our compensation to the growth we create, so we only win when you win.

Skin in the game

We work on a variable fee or revenue share. Sometimes, we even pay for the media and production.

Revenue growth focused

We don't care for likes, comments and vanity metrics. What matters is your revenue and income growth.

Your marketing department

Think of us as your Marketing Department that works on a variable cost basis.

Some of our beliefs

Marketing: too much bullshit, too little science.

More beliefs

New to the model? Read our guide to outcome-based marketing.

The 4Ps of Marketing, Loyalty Marketing and other bullshit.

The 4Ps of Marketing, Loyalty Marketing and other bullshit.

We were brought up to believe in the Emperors of Marketing, only to realize over time that they often weren't wearing any clothes . Let's start with a homage to Philip Kotler , if only to point out all the places his work doesn't apply today.

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It's not just a war on Iran. It's a war on brand budgets.

It's not just a war on Iran. It's a war on brand budgets.

Every recession, every tariff scare, every war, every bad quarter, the same thing happens. The brand budget gets cut. And every time, someone acts like this is the right thing to do.

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GCC Marketers Know What's Right. They're Just Not Doing It.

GCC Marketers Know What's Right. They're Just Not Doing It.

57% say brand-building drives long-term growth. But 72% admit they're still chasing short-term numbers. This isn't a knowledge problem. It's a strength-of-backbone problem.

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Advertising is a crappy business. So why did we start Pinstorm?

Advertising is a crappy business. So why did we start Pinstorm?

No one gets rich in advertising - though it takes the same kind of smarts that any other unicorn does. So why bother? I'm Mahesh. I founded Pinstorm. Even after I swore to myself I'd never do this.

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The world doesn't need another agency. So we didn't build another one.

The world doesn't need another agency. So we didn't build another one.

Dividing the agency world into ‘creative’ and ‘media’ firms doesn’t solve this – especially in the digital scheme of things.

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64% of marketers can't prove ROI. The other 36% are lying.

64% of marketers can't prove ROI. The other 36% are lying.

Every few years someone publishes a stat about how marketers can't prove their own value, and every few years the industry nods solemnly and goes right back to reporting click-through rates to the board.

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Some of our outcomes

Do good work, make money together. What's not to love?

More outcomes

Where somebody has to answer for the number.

Our deepest portfolios are in B2B — SaaS, marketplaces and long considered-purchase cycles, where we're paid on qualified pipeline and MRR rather than lead volume — and in D2C and e-commerce, where consumer brands are scaled on contribution margin rather than platform ROAS.

Beyond those: fintech, healthcare, education, hospitality, travel, luxury retail, consumer electronics and industrial. Across the US, Europe, India and the GCC.

The common thread isn't the category. It's a business with revenue, a margin worth defending, and a number somebody has to answer for.

Your FY27 budget is being written right now.

Agency reviews cluster in the eight weeks before a planning cycle closes, which is roughly where you are. If the marketing line is going to be defended differently next year, that's decided now — not in January, when the number is already in the deck.

Common questions

Frequently asked

How does Pinstorm charge for its work?

There's typically no retainer, unless it's a fee for fundamentals like a re-done website or revised branding which you'd need to do anyway. For growth, we typically take a share of the incremental revenue we generate. That's mostly how we get paid — no upfront fees, no media commissions, no equity.

We also put our own capital into the work: our team's time, and on some engagements, we might also pay for the media spend itself. So the model needs revenue for us to take a share of, or funding to cover the build while that revenue is created.

What industries does Pinstorm work with?

B2B first — SaaS, marketplaces, and businesses with long considered-purchase cycles. Then D2C consumer brands and e-commerce. Also fintech, healthcare, education, hospitality, travel, luxury retail, consumer electronics and industrial, across India, the GCC and Europe.

Two requirements: revenue we can grow, or funding to build it — and a willingness to share the upside in exchange for full marketing accountability.

What does 'skin in the game' mean in marketing?

Skin in the game means Pinstorm's compensation is tied to measurable revenue results — and, decided case by case, Pinstorm may also invest its own team's time or the third-party media costs. If the campaign fails, we earn little or nothing, and whatever we chose to invest is lost. That alignment is the model.

What is outcome-based marketing?

Outcome-based marketing is a model where the agency's fee is tied to business results — revenue growth, customer acquisition, or ROAS — rather than hours worked or media placed. Pinstorm has operated this way since 2004.

Do you work with startups and pre-revenue companies?

Sometimes — though it depends less on your stage than on who's carrying the cost while the growth gets built.

We're paid out of the incremental revenue we generate, and we put our own capital into the work to get there. With a business that already sells something, that's marketing risk, and we take it cautiously but willingly. With a company that has neither revenue nor funding behind it, it stops being marketing risk and becomes a venture risk: we'd be financing the business into existence, and since we don't take equity there's no version of that which is fair to either side.

That isn't a judgement about your company. It's just not what this model is built to do.

So — if you have revenue, let's talk. If you're pre-revenue but funded, with budget to cover the build while the revenue line is created, it's still worth a conversation. If you're pre-revenue and unfunded, we're probably the wrong call today, but the door isn't shut. Please do come back when either of those changes.

We turn down more than we take.

We're paid out of the growth we create, and we put our own capital into the work to get there. With a business that already sells something, that's marketing risk, and we take it cautiously but willingly.

What we can't take is venture risk. If you have no revenue and no funding, we'd be financing the company rather than marketing it, and we don't take equity. Bad trade for both of us.

Revenue, or funding to cover the build — either one and the conversation's worth having. B2B or consumer, starting at $10,000 a month.